Summary: B.C. Rich is a manufacturer of guitars and bass guitars founded by the late Bernardo Chavez Rico in 1969 and the early 1970s.
BIOGRAPHICAL DETAILS
Description: Instrument, String, Guitar, USA
Known For: The Hanser Music Group, based in Kentucky, operates B.C. Rich.
Instruments: Guitar
Location: Los Angeles, California, United States of America
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CONTACT DETAILS
Web Site: http://www.bcrich.com/
Facebook: http://www.facebook.com/BCRichGuitars?ref=nf
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BIOGRAPHICAL PROFILE
B.C. Rich
B.C. Rich is a manufacturer of guitars and bass guitars founded by the late Bernardo Chavez Rico in 1969 and the early 1970s.
Currently, most B.C. Rich guitars are manufactured in Asia, but luthiers of the company’s custom shop continue to hand-make instruments.
The Hanser Music Group, based in Kentucky, operates B.C. Rich. As of 2001, no member of the Rico family is involved in the production of B.C. Rich guitars.
Throughout the 1960s, Bernardo Chavez Rico built flamenco guitars in Bernardo’s Guitar Shop in Los Angeles, California.
B.C. Rich considers its birth to be in 1969, when Rico first attempted to build electric guitars.
He built ten basses inspired by the Gibson EB-3 and ten guitars inspired by the Gibson Les Paul.
Rico’s first original guitar design came in 1972, with the Seagull. 1976 saw the original Mockingbird and Eagle designs, and the Bich came in 1978.
As the popularity of Rico’s guitars grew, he decided to begin manufacturing a line of less expensive guitars in Japan. This line was originally called B.C. Rico.
This name was given to make a distinction between the US-made and imported guitars, but was dropped due to a lawsuit filed by the Rico Reed Company. Only about a hundred of these are believed to have made it into the US.
By the mid-1990s, B.C. Rich’s guitars were widely used in heavy metal—partly because the instruments.
Since 2003, for the imported models, B.C. Rich used their own brand of pickups, known as B.D.S.M. (Broad Dynamic Sonically Matched). These pickups were an improvement from the generic pickups factories provided. However starting in 2006, B.C. Rich primarily uses Rockfield brand pickups.
Like Rickenbacker and Gibson before them, B.C. Rich used a neck through/thru body design in many of their instruments, however, on handmade series, they also pioneered the heel-less joint, a feature very uncommon on import instruments, if at all found. In addition, they used custom battery-powered active electronics — pickups and tone controls inside the guitar.
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The above was partly extracted from the Wikipedia web address above.